Mark Lotse the pilot finds individual ways to see the clients ship through rough waters of the market and pilots it savely into its particular harbour. The task was to establish a clean and friendly outer appearance with an individual character. The solution was to establish a grid system that allows flexible logoypes to accentuate the individual approach for each client. The visual language is based on simple geometrical forms and mono-weight line work supported by a positively restrained coloring. Corporate Design and sreendesign for Mark Lotse. Role: Art Direction and design.
— mark-lotse.com
